The 300 Billion Opportunity: Bridging the Anonymous Consumer Gap

The 300 Billion Opportunity: Bridging the Anonymous Consumer Gap

by | Apr 2, 2026 | Recycling, Behavioral Architecture, Brand Strategy, College Campus, Consumer Engagement, Data Management, Marketing, Operational Intelligence, PET, Recycling Data, Strategic Value, Trust Building, Zero-Party Data

IIn the high-stakes world of modern marketing, data visibility is the most valuable asset a brand can leverage. Yet every day, properties across the United States allow a massive volume of this resource to go unrecorded. The 300 billion mentioned in the title of this...
Waste Wise Innovation Triumphs at the Charlotte Hornets 2025 Innovation Summit

Waste Wise Innovation Triumphs at the Charlotte Hornets 2025 Innovation Summit

by | Jun 20, 2025 | Data Collection, Charlotte Hornets, Contamination Prevention, Data Management, Innovation Summit, Sports, Stakeholders, Sustainability

We are thrilled to announce that Waste Wise Innovation has been named the grand prize winner of the Charlotte Hornets 2025 Innovation Summit. This recognition is a testament to our team’s dedication to reshaping recycling infrastructure and building a cleaner, more...

Recycle Smart Monitoring System™

The Recycle Smart Monitoring System™ (RSMS) provides a method to measure the fullness of a recycling bins. The Topper Stopper™ units equipped with RSMS determine the depth of an empty bin, then check the bin depth at specified intervals. Notifications are sent out via text message and/or email when bins reach a specified level of fullness. This works on varying sizes of bins because the system obtains the depth each time a bin is emptied (or replaced).